Welcome to Shade!


Hi, I’m Vivian!

 

I love my coffee at home, iced, on the go, with lots of milk, with no milk, with whipped cream, and even sometimes with flavor syrups. When I found out what went into those syrups, I knew I didn’t want to use them regularly so I set out for a healthy, delicious alternative. And Shade was born.

Our flagship flavor, Cardamom, was inspired by my Mom’s time living in Israel. Cardamom has several health benefits but we just like it because it’s delicious. If you’ve never put Cardamom in your coffee, this is the best way to try it.

Are you looking for a way to spice up your morning coffee? Shade can take you there.

 
 

Our Mission

We believe that coffee should be fun and unique for every body without having to add unhealthy ingredients. We aim to bring you a Shade of flavor to enhance your daily coffee.

Our Vision

We want to bring Shade to the world! Every coffee should be easily customize to your liking. Cream, sugar, or Shade anyone?